Please note that we will never request payment or bank account information at any stage of the recruitment process. As we continue to grow our teams, we urge you to be cautious of fraudulent job postings or recruitment activities that misuse our company name and information. Please protect your personal information during any recruitment process. While Monks may contact potential candidates via LinkedIn, all applications must be submitted through our official website (monks.com/careers).

Now, about the opportunity: In the Senior Manager, Media Strategy position, you will help to shape and execute the online marketing strategies, develop and optimize highly-effective paid campaigns in Google Ads interface, with the goal to increase customer base and engagement levels. This is a role where you will partner with Product Marketing Managers and innovation leaders from one of our major clients.

The ideal candidate is a go-getter who jumps on new opportunities, gets nerdy about what they do, and works fast and flexibly to get the job done.

Key Responsibilities

• Serve as the lead for all media strategy on Global campaigns and evergreen strategies to drive marketing goals that can include, but are not limited to: awareness, consideration, viewership and tune-in for the Brand and its products.
• Create high impact, breakthrough and innovative media programs through digital media tactics to drive interest, and excitement for the brand and its products.
• Use user insights and past learnings to guide media strategy and partners to develop data-driven impact analysis to assess investment impact and value to the business.
• Work with agencies and internal teams to ensure execution of media plans are followed. Provide thought leadership on media best practices and innovation.
• You’ll be expected to bring a strategic vision for the media while still being able to execute and overcome the tactical challenges to get things done. 
• You will demonstrate media expertise and navigate complex issues and challenges with a strong POV. 
• You will work closely with Product Marketing Managers (PMMs) to create advanced and holistic media plans to drive great brand/product awareness, content discoverability, viewership and ultimately conversion, resulting in a delightful user experience. 
• Working with cross functional teams will be critical to ensure that the media strategy is brought to life across all marketing levels.
• Analyze, review and present Quarterly Business Reviews to stakeholders and recommend areas of growth for the account.

Background & Skills 

• Bachelor's degree or equivalent practical experience.
• 5+ years of digital media experience.
• 3 year minimum experience managing Google Ads campaigns
• Experience forecasting, planning and developing strategies for digital media
• Experience using multiple forms of media to acquire, engage, and develop users and viewership while developing creative innovations in storytelling through media platforms, integrations, partnerships, etc..
• Ability to explain complex media concepts to stakeholders through data and performance analysis of media campaigns.
• Solid presentation skills, comfortable speaking about and presenting data to clients
• Proactive, disciplined, organized, self-starter and highly motivated, comfortable managing uncertainty and working independently
• Excellent time management and organization skills

Preferred qualifications:

* Having as many of these specific qualifications is a plus, but transferable skills/experiences may be equally valuable

• Experience working on an internet/platform brand, tech or SaaS is a plus.
• Experience working to reach opinion formers and decision makers.
• Background in media that drive brand objectives and results.
• Ability to use data to drive actionable insights.
• Excellent analytical and troubleshooting skills.
• Solid presentation skills, comfortable speaking about and presenting data to clients
• Proactive, disciplined, organized, self-starter and highly motivated, comfortable managing uncertainty and working independently
• Manages competing interests of senior stakeholders independently, keeping all relevant parties in the loop on potential issues.
• Experience with project management to successfully keep projects on track

At Monks, we believe in fostering an environment where a diversity of perspectives can thrive. We proactively work to design hiring processes that promote equity and inclusion while mitigating bias. We celebrate diversity and are committed to building a team that reflects the communities we serve. We welcome and encourage qualified applicants, from all backgrounds, who are excited to contribute to our mission.  

Monks is committed to ensuring equal access and participation for people with disabilities. We are committed to treating people with disabilities in a way that allows them to maintain their dignity and independence. We believe in integration, and we are committed to meeting the needs of people with disabilities in a timely manner. We will do so by removing and preventing barriers to accessibility and by meeting our accessibility requirements under local accessibility laws.

#LI-REMOTE

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What We Offer

Monks has provided a compensation range that represents its good faith estimate of what Monks may pay for the position at the time of posting. Monks may ultimately pay more or less than the posted compensation range. The salary offered to the selected candidate will be determined based on job-related factors, but not based on a candidate’s sex or any other protected status.

Salary Range$85,000—$100,000 CAD

About Monks

Monks is the global, purely digital, unitary operating brand of S4Capital plc. With a legacy of innovation and specialized expertise, Monks combines an extraordinary range of global marketing and technology services to accelerate business possibilities and redefine how brands and businesses interact with the world. Its integration of systems and workflows delivers unfettered content production, scaled experiences, enterprise-grade technology and data science fueled by AI—managed by the industry’s best and most diverse digital talent—to help the world’s trailblazing companies outmaneuver and outpace their competition.

Monks was named a Contender in The Forrester Wave™: Global Marketing Services. It has remained a constant presence on Adweek’s Fastest Growing lists (2019-23), ranks among Cannes Lions' Top 10 Creative Companies (2022-23) and is the only partner to have been placed in AdExchanger’s Programmatic Power Players list every year (2020-24). In addition to being named Adweek’s first AI Agency of the Year (2023), Monks has been recognized by Business Intelligence in its 2024 Excellence in Artificial Intelligence Awards program in three categories: the Individual category, Organizational Winner in AI Strategic Planning and AI Product for its service Monks.Flow. Monks has also garnered the title of Webby Production Company of the Year (2021-24), won a record number of FWAs and has earned a spot on Newsweek’s Top 100 Global Most Loved Workplaces 2023.

We are an equal-opportunity employer committed to building a respectful and empowering work environment for all people to freely express themselves amongst colleagues who embrace diversity in all respects. Including fresh voices and unique points of view in all aspects of our business not only creates an environment where we can all grow and thrive but also increases our potential to produce work that better represents—and resonates with—the world around us.