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About the Role

The VP, Digital Strategy is a critical leadership role within Monks’ B2B practice. In this role, you’ll lead a significant portion of our B2B strategy organization and directly influence the growth of our largest enterprise SaaS, technology, and B2B services clients. You will serve as the strategic lead across integrated brand to demand programs – connecting paid media, ABM, creative, data, content, and measurement into a single, orchestrated system designed to create and convert demand.

This role requires an exceptional leader who can develop high performing strategists, foster executive level client relationships, and define the playbook for how modern B2B growth engines operate. We’re looking for someone who combines deep performance marketing expertise with account level strategy, audience and signal design, measurement rigor, and an understanding of complex buying committees and long cycle pipelines.

Responsibilities:

Client and Strategic Leadership:

• Serve as Senior Sponsor for a portfolio of enterprise B2B and multi channel lead generation clients, including global SaaS, technology, fintech, and services brands.
• Lead modern B2B growth strategy across the entire funnel – from brand to demand – including ABM, paid search, paid social, programmatic, CTV, online video, and emerging channels.
• Architect full-funnel frameworks that integrate media, creative, content, data, and sales alignment to drive qualified demand, pipeline, and revenue.
• Provide thought leadership on topics including:
  • Account-based marketing and buying-group strategy
  • First-party data, audience systems, and signal resilience
  • Experimentation roadmaps and continuous improvement
  • Measurement and incrementality for complex, multi-touch journeys
  • Creative testing frameworks tailored to B2B buying stages
• Guide teams through annual planning, quarterly business reviews, impact moments, and executive presentations.
• Partner with internal teams to integrate new service lines (creative, CRO, data science, marketing automation, WebOps) into holistic client solutions.
• Leverage partnerships with Google, Microsoft, Meta, LinkedIn, and other enterprise vendors to unlock new insights, beta opportunities, and growth pathways for clients.

People Leadership:

• Directly manage a team of 4-6 Group/Senior Directors overseeing 15+ strategists and channel experts.
• Build and scale a high performing team capable of leading our largest B2B engagements and delivering world-class strategy, craft, and execution.
• Mentor leaders on client storytelling, strategic thinking, team management, and executive communication.
• Cultivate a culture grounded in curiosity, collaboration, and continuous learning across performance media, ABM, and full funnel strategy.

Internal Agency Operations:

• Own revenue, retention, forecasting, and growth for a highly visible book of enterprise accounts.
• Drive operational excellence through frameworks, playbooks, onboarding systems, and standardized approaches that scale across teams and clients.
• Partner with the Growth team on enterprise-level new business opportunities, including multi-market B2B pitches, integrated scopes, and annual retainer structures.
• Shape the evolution of Monks’ B2B go-to-market strategy – including positioning, solution design, and cross-discipline integration.
• Champion innovation by identifying emerging technologies, platform shifts, generative AI use cases, and new ways of operating across the B2B ecosystem

About You

The essentials:

• 10+ years leading performance and full-funnel digital marketing for enterprise B2B or multi-channel lead generation brands.
• 3+ years managing senior leaders and multi-disciplinary strategy teams.
• Deep knowledge of demand generation, ABM, and audience design across channels; familiarity with platforms such as Salesforce, Marketo, HubSpot, 6sense, Demandbase, etc.
• Proven experience forecasting, optimizing, and allocating budgets across complex, multi channel programs.
• Strong analytics background with experience navigating marketing mix, incrementality, attribution, and pipeline measurement.
• Comfortable presenting strategy and business impact to C-suite and executive stakeholders.
• High proficiency in Excel/Sheets and comfort working with advanced data frameworks.

Ideal Candidate Has:

• Experience in a fast-paced global agency or consultancy environment.
• Relationships with executives at large performance or enterprise B2B organizations.
• Exposure to SEO, marketing automation, sales-marketing alignment, ABM platforms, CTV, and app-based or cross-device strategies.
• A consultative approach to driving organizational change within client teams.
• Ability to travel for key client and internal meetings (up to ~10%).

Why You Should Apply:

• You love building and mentoring world class teams, and you thrive on elevating both talent and client outcomes.
• You are passionate about shaping the growth engines of leading enterprise brands – helping them connect brand, demand, and pipeline into a single, measurable system.
• You want a meaningful seat at the table within a fast growing B2B practice at Monks, influencing our strategic direction and future positioning.
• You believe in a culture that values transparency, collaboration, development, and shared success.

At Monks, we believe in fostering an environment where a diversity of perspectives can thrive. We proactively work to design hiring processes that promote equity and inclusion while mitigating bias. We celebrate diversity and are committed to building a team that reflects the communities we serve. We welcome and encourage qualified applicants, from all backgrounds, who are excited to contribute to our mission.  

 #LI-OG1 #LI-Remote

What We Offer

Benefits

• Excellent, full coverage medical, dental, and vision insurance - more about our coverage here!
• Generous PTO and 15 company-wide holidays
• 401k with company contribution
• Paid parental leave
• Work-life balance with an emphasis on personal well-being
• Career growth in a disruptor space & entrepreneurial opportunities within the Monks network 
• A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more!
• Authentic commitment to DEI efforts and sustainable growth. (Why Sir Martin Sorrell signed The Climate Pledge here!)

This role is subject to our Return to Office (RTO) policy. If you reside within a commutable distance of one of our office locations, you will be expected to work from the office a set number of days per week. The specific details, including the number of required office days, will be in accordance with the company’s then-current RTO policy, which is subject to change from time to time.

Monks has provided a compensation range that represents its good faith estimate of what Monks may pay for the position at the time of posting. Monks may ultimately pay more or less than the posted compensation range. The salary offered to the selected candidate will be determined based on job-related factors, but not based on a candidate’s sex or any other protected status.

Salary Range: $186,000—$216,000 USD

About Monks

Monks is the global, purely digital, unitary operating brand of S4Capital plc. With a legacy of innovation and specialized expertise, Monks combines an extraordinary range of global marketing and technology services to accelerate business possibilities and redefine how brands and businesses interact with the world. Its integration of systems and workflows delivers unfettered content production, scaled experiences, enterprise-grade technology and data science fueled by AI—managed by the industry’s best and most diverse digital talent—to help the world’s trailblazing companies outmaneuver and outpace their competition.

Monks was named a Contender in The Forrester Wave™: Global Marketing Services. It has remained a constant presence on Adweek’s Fastest Growing lists (2019-23), ranks among Cannes Lions' Top 10 Creative Companies (2022-23) and is the only partner to have been placed in AdExchanger’s Programmatic Power Players list every year (2020-24). In addition to being named Adweek’s first AI Agency of the Year (2023), Monks has been recognized by Business Intelligence in its 2024 Excellence in Artificial Intelligence Awards program in three categories: the Individual category, Organizational Winner in AI Strategic Planning and AI Product for its service Monks.Flow. Monks has also garnered the title of Webby Production Company of the Year (2021-24), won a record number of FWAs and has earned a spot on Newsweek’s Top 100 Global Most Loved Workplaces 2023.

We are an equal-opportunity employer committed to building a respectful and empowering work environment for all people to freely express themselves amongst colleagues who embrace diversity in all respects. Including fresh voices and unique points of view in all aspects of our business not only creates an environment where we can all grow and thrive but also increases our potential to produce work that better represents—and resonates with—the world around us.