Senior Specialist Operations (On&Off)

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Job Description

As a Senior Media Strategy Specialist, you will be the strategic lead and financial steward for a market leader in Retail and Real Estate. You will play a dual role: architecting holistic media strategies that bridge the gap between digital innovation and traditional physical presence, while maintaining absolute control over the account's financial health and billing cycles.

In this role, you will lead a specialized "Media Pod," mentoring a Senior Offline Planner to ensure that every campaign is executed with precision. You will be responsible for negotiating and optimizing all digital media rates from our side, while strategically applying the pre-negotiated offline rates provided by the client. You are not just a planner; you are a consultant who ensures that the client’s physical foot traffic and digital engagement metrics move in perfect harmony.

Key Responsibilities

Integrated Strategy & Leadership

Holistic Media Architecture: Develop 360° media strategies (On & Off) tailored to retail commercial cycles, ensuring a seamless user journey from digital awareness to physical store visits.
Digital Media Negotiation: Lead the negotiation with digital platforms and partners to secure competitive rates and first-to-market opportunities for the client.
Pod Leadership: Supervise and mentor the Senior Offline Media Planner, ensuring the tactical quality and technical audit of all traditional media executions.
Cross-Functional Collaboration: Act as the primary bridge between Creative, Data, and Client teams to ensure media plans are integrated and innovative.

Financial Stewardship & Billing Management

End-to-End Billing Ownership: Lead the billing and reconciliation process. You are responsible for ensuring that all planned investments (negotiated digital rates + pre-agreed offline rates) match the platform costs and vendor invoices.
Budget Governance: Oversee investment flow and pacing, ensuring zero overspend and maximum efficiency across the entire media mix (Digital, TV, OOH, Radio).
Audit Oversight: Coordinate the auditing of media certifications and broadcast logs, ensuring the client receives the exact value negotiated in their respective contracts.

Measurement & Intelligence

Full-Funnel Reporting: Oversee the organization of reporting and insights, "telling the story" of how On and Off channels contribute to the client’s business KPIs.
Tech Stack Management: Supervise the implementation of the Google Universe (DV360, GA4, CM360) and traditional tools (IBOPE, TGI) to derive high-level optimizations.
Innovation: Proactively recommend tests and new platform opportunities (e.g., Programmatic OOH, Retail Media) to improve the overall impact of campaigns.

Qualifications

Experience: 3+ years in integrated media strategy (Digital & Offline).
Financial Acumen: Proven experience in budget control, billing processes, and financial reconciliation is mandatory.
Negotiation Skills: Strong track record in negotiating digital media rates and managing vendor relationships.
Technical Mastery: Expert knowledge of the digital landscape (Meta, Google Ads, DV360, GA4) and traditional media tools (Kantar IBOPE Instar/Monitor, TGI).
Strategic Thinking: Ability to build complex full-funnel media plans combining different rate structures.
Leadership: Track record of managing or mentoring media team members.
Detail-Oriented: High attention to detail regarding tracking structures, billing codes, and campaign QA.

About Monks

Monks is the global, digital-first, data-driven, unitary operating brand of S4 Capital plc. With a legacy of innovation and specialized expertise, Monks combines an extraordinary range of global Marketing and Technology Services to redefine how brands interact with the world. Through Monks.Flow, its flagship AI ecosystem for marketing orchestration, Monks transforms marketing into a growth engine, collapsing timelines and connecting brands to culture in real time. By deploying bespoke intelligent agents across disciplines and delivering culturally relevant, high-impact creative and digital solutions, Monks solves key critical business challenges across the entire brand enterprise to help brands sustain long-term impact.

Monks was named a Contender in The Forrester Wave™: Global Marketing Services, ranks among Cannes Lions' Top 10 Creative Companies (2022-25) and remains the only partner featured in AdExchanger’s Programmatic Power Players list every year (2020-24). Named Adweek’s first AI Agency of the Year (2023) and The One Show’s inaugural AI Pioneer Organization, Monks was also awarded Business Intelligence Group’s 2025 Excellence in Artificial Intelligence Award in both the Organizational and AI Product categories. As a trusted partner to cutting-edge innovators in tech, Monks earned titles such as Optimizely Experimentation Partner of the Year (2025), runner-up for the Adobe Firefly Partner Award (2024), and Workato’s AI Visionary Customer Impact Award (2024). Additionally, Monks achieved a record-breaking number of FWAs and continues to hold the most of any partner.

We are an equal-opportunity employer committed to building a respectful and empowering work environment for all people to freely express themselves amongst colleagues who embrace diversity in all respects. Including fresh voices and unique points of view in all aspects of our business not only creates an environment where we can all grow and thrive but also increases our potential to produce work that better represents—and resonates with—the world around us.