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Role Overview

As the Creative Director, you will lead the creative vision for one of the world’s most respected brands. Based in Tokyo, you will be the bridge between the clients local design philosophy and Monks’ global network of makers, coders, and AI specialists.

You aren't just directing "ads"; you are directing a global ecosystem of digital assets—from high-fidelity virtual production and generative AI content to interactive platform experiences. You will lead a borderless creative team, ensuring that every asset, whether produced in Buenos Aires, Hilversum, or Los Angeles is aligned to the clients brand. 

Key Responsibilities

1. AI-Driven Creative Innovation

• Maximize AI Workflows: Lead the implementation of Generative AI tools (Stable Diffusion, Midjourney, Adobe Firefly, and proprietary Monks tools) to accelerate asset creation without sacrificing brand integrity.
• Virtual & Real-time Production: Oversee the creation of high-end 3D/CGI assets and virtual photography, reducing the need for traditional shoots while increasing output volume.
• Future-Proofing: Continuously experiment with new tech to keep Monks at the forefront of the "Software Defined Mobility" era.

2. Global Creative Orchestration

• Borderless Leadership: Direct diverse creative teams across the globe, ensuring a "follow-the-sun" production model where creative quality remains world-class 24/7.
• Asset Scalability: Design creative frameworks that allow for massive scale—ensuring a global campaign concept can be localized into 50+ markets efficiently through smart templating and AI-assisted versioning.
• Quality Control: Maintain an uncompromising eye for detail, ensuring that global output respects the subtle nuances of the clients visual identity and local cultural sensibilities.

3. Client Representation & Strategic Storytelling

• The Face of Monks Creative: Act as the primary creative partner for the clients marketing and R&D teams in Japan. You must be able to present complex, tech-forward ideas with clarity and passion.
• Brand Translation: Translate the clients philosophy into modern digital narratives that resonate with younger, tech-savvy global audiences.
• Consultative Approach: Guide the client through the transition from traditional production models to AI-integrated workflows, building trust through transparency and excellence.

The Ideal Profile

• 10+ years of creative leadership, with a portfolio that shows a mix of "Big Idea" thinking and high-end digital execution.
• Strong experience using AI in your daily workflow. You understand how to prompt, how to train models on brand styles, and how to use AI to augment human creativity.
• Deep understanding of automotive aesthetics—lighting, movement, and the "heroic" nature of vehicle cinematography—is a massive plus.
• You are fluent in Japanese and English. You can navigate a boardroom in Aoyama just as easily as a Discord brainstorming session with a 3D artist in Berlin.
• You are comfortable discussing Unreal Engine, Unity, and API integrations alongside color palettes and typography.
• Experience working across automotive and tech clients is highly preferable 

#LI-CX1

About Monks 

Monks is the global, digital-first, data-driven, unitary operating brand of S4 Capital plc. With a legacy of innovation and specialized expertise, Monks combines an extraordinary range of global Marketing and Technology Services to redefine how brands interact with the world. Through Monks.Flow, its flagship AI ecosystem for marketing orchestration, Monks transforms marketing into a growth engine, collapsing timelines and connecting brands to culture in real time. By deploying bespoke intelligent agents across disciplines and delivering culturally relevant, high-impact creative and digital solutions, Monks solves key critical business challenges across the entire brand enterprise to help brands sustain long-term impact.

Monks was named a Contender in The Forrester Wave™: Global Marketing Services, ranks among Cannes Lions' Top 10 Creative Companies (2022-25) and remains the only partner featured in AdExchanger’s Programmatic Power Players list every year (2020-24). Named Adweek’s first AI Agency of the Year (2023) and The One Show’s inaugural AI Pioneer Organization, Monks was also awarded Business Intelligence Group’s 2025 Excellence in Artificial Intelligence Award in both the Organizational and AI Product categories. As a trusted partner to cutting-edge innovators in tech, Monks earned titles such as Optimizely Experimentation Partner of the Year (2025), runner-up for the Adobe Firefly Partner Award (2024), and Workato’s AI Visionary Customer Impact Award (2024). Additionally, Monks achieved a record-breaking number of FWAs and continues to hold the most of any partner.

We are an equal-opportunity employer committed to building a respectful and empowering work environment for all people to freely express themselves amongst colleagues who embrace diversity in all respects. Including fresh voices and unique points of view in all aspects of our business not only creates an environment where we can all grow and thrive but also increases our potential to produce work that better represents—and resonates with—the world around us.