Data Privacy
How to Get Ahead of Privacy Risks Now, An Ad Age Sponsored Online Event.
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What You'll Learn
How to stay ahead.
With movement in regulation, legal challenges to major tech companies, and monthly changes from platform players, many questions have arisen from marketers about what the implications are for their strategic decisions. Our guests Chris Martin, Co-Founder of Media.Monks and Zach Edwards, digital privacy expert and founder of boutique analytics consultancy Victory Medium join host Anna-Belle Buyse, Enterprise Consultant Manager at Media.Monks for a discussion on the important upcoming milestones that will alter your marketing.
Walk away knowing:
- What we know about regulation now and where it’s headed
- Where government and platform policy will clash with widely used ad technology in the near future
- Ways to evaluate risk in your marketing strategy
- What forward-thinking brands have done to get ahead of the curve
Monk Thoughts
Data is not the new oil. Consumer data–at scale–is actually the new nuclear.
