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About the Role

Be at the forefront of a major digital launch! We are seeking a highly creative and culturally-attuned Freelance Social Media Content Creator to help launch and grow the client's new social media presence on Instagram and YouTube.

This is a unique opportunity to shape the voice of the client's AI for a new generation. Your mission will be to create compelling, native, and trend-driven content that positions the client’s AI model as the go-to creative and productivity tool for German Gen Z. If you live and breathe German internet culture and are passionate about creating content that sparks curiosity, conversation, and co-creation, this role is for you.

Responsibilities:

• Conceptualise, shoot, and edit engaging, Instagram-native content (Reels, Stories, Carousels) and YouTube Shorts that showcases the clients AI model in action.
• Act as our cultural compass, developing and executing a "reactive content" stream by creating quick-turn videos and posts that respond to emerging trends, memes, and viral formats in Germany.
• Ideate and produce content for our three key pillars: "Core Content" (daily helpful posts), "Highlight Content" (weekly shareable posts), and "Big Activations" (monthly cultural moments).
• Ensure every piece of content is authentic to Gen Z formats—"from chaos to aesthetic"—and resonates deeply with our target audience of German Gen Z and students.
• Collaborate with the core team to develop a weekly content plan informed by insights and trends.
• Create content designed to be "remixable, shareable, and saveable," with the goal of inspiring user-generated content (UGC) and community co-creation.
• Help manage and grow the clients Instagram channel, fostering a positive online community by engaging with followers.

About You

The essentials:

• A German Social Media Native: You are a native German speaker with flawless communication skills. You are deeply immersed in German Gen Z culture, digital trends, and internet humour.
• A Proven Creator: You have a strong portfolio of highly engaging short-form video content (Reels, TikToks, Shorts) that demonstrates your creativity and technical skills.
• Culturally Plugged-In: You are based in Berlin and have your finger on the pulse of the creative scene. You know what's trending before it's trending.

Creative and Bold: You have a true "creator mindset" and are willing to be "bold, funny, weird, or surprisingly heartfelt" in your work. You're not here to make boring explainers; you're here to make the clients AI model feel magical.
Tech-Curious: You are excited by technology and open to experimenting with new AI tools to help people with their creativity, self-expression, and everyday productivity.

#LI-FP1

At Monks, we believe in fostering an environment where a diversity of perspectives can thrive. We proactively work to design hiring processes that promote equity and inclusion while mitigating bias. We celebrate diversity and are committed to building a team that reflects the communities we serve. We welcome and encourage qualified applicants, from all backgrounds, who are excited to contribute to our mission.  

About Monks

Monks is the global, purely digital, unitary operating brand of S4Capital plc. With a legacy of innovation and specialized expertise, Monks combines an extraordinary range of global marketing and technology services to accelerate business possibilities and redefine how brands and businesses interact with the world. Its integration of systems and workflows delivers unfettered content production, scaled experiences, enterprise-grade technology and data science fueled by AI—managed by the industry’s best and most diverse digital talent—to help the world’s trailblazing companies outmaneuver and outpace their competition.

Monks was named a Contender in The Forrester Wave™: Global Marketing Services. It has remained a constant presence on Adweek’s Fastest Growing lists (2019-23), ranks among Cannes Lions' Top 10 Creative Companies (2022-23) and is the only partner to have been placed in AdExchanger’s Programmatic Power Players list every year (2020-24). In addition to being named Adweek’s first AI Agency of the Year (2023), Monks has been recognized by Business Intelligence in its 2024 Excellence in Artificial Intelligence Awards program in three categories: the Individual category, Organizational Winner in AI Strategic Planning and AI Product for its service Monks.Flow. Monks has also garnered the title of Webby Production Company of the Year (2021-24), won a record number of FWAs and has earned a spot on Newsweek’s Top 100 Global Most Loved Workplaces 2023.

We are an equal-opportunity employer committed to building a respectful and empowering work environment for all people to freely express themselves amongst colleagues who embrace diversity in all respects. Including fresh voices and unique points of view in all aspects of our business not only creates an environment where we can all grow and thrive but also increases our potential to produce work that better represents—and resonates with—the world around us.